Date: April 3, 2023 | Story: Stephanie Maxwell Newton | Photography: Rett Peek | Producer: Bailey Dougan |
Colors drawn from down-to-earth materials—think denim, stone, clay, and brick—set the tone for current paint trends
There’s nothing as satisfying as transforming a room with a fresh coat of paint. But making decisions about paint colors can be decidedly less gratifying, considering the many options and varying degrees of saturation across a rainbow of hues. If you’re ready to step outside the white-and-gray box of recent years and delve into color, this year’s trending tones are a great place to start.
Current paint trends encompass muted blues, chalky teals, brownish reds, and—for a punch of personality—fruit-flavored hues, such as Benjamin Moore’s Color of the Year, “Raspberry Blush.” “We felt that 2023 was the right time to highlight a dynamic, expressive color that takes people out of their comfort zones,” says Hannah Yeo, manager of color marketing and development at Benjamin Moore. Having trouble envisioning your walls awash in a color so bright? Hannah advises homeowners start small, but also think how it will make you feel in the space. “We love ‘Raspberry Blush’ for an entry because this hue will set the stage with personality while welcoming guests in a confident and energetic manner. For those looking to play with color in smaller ways, an accent wall, study, or powder room can be great places to experiment with bolder hues,” she says.
Sherwin-Williams’ Color of the Year, “Redend Point,” is a more muted approach to embracing a warmer color. “‘Redend Point’ is what you’d find if the most beautiful beige could blush,” says Sue Wadden, the company’s director of color marketing. “After a decade of whites and grays being the most popular choices, homeowners are now interested in learning about warmer whites, beiges, pinks, and browns. This shift shows us how homeowners are now seeking designs that recreate familiar comforts with healing and haptic materials, mood-boosting colors and earth textures.”
As for applications, try an all-over approach—painting the ceiling and trim in addition to the walls—for an updated take on organic colors that feel more traditional, like blues and taupes.
Neutral paints that play well with others